Serif Normal Gugaj 7 is a regular weight, normal width, medium contrast, italic, normal x-height font.
Keywords: book italic, editorial text, quotes, subheads, invitations, literary, traditional, elegant, editorial, warm, text companion, readable italic, classic tone, editorial emphasis, bracketed, calligraphic, transitional, diagonal stress, sharply cut.
A slanted serif with medium contrast and a distinctly calligraphic rhythm. Strokes show diagonal stress and tapered joins, with bracketed serifs that end in crisp, slightly sharpened terminals. Capitals are relatively upright in construction but still follow the overall italic slant, while lowercase forms have lively movement—curved entry strokes, angled crossbars, and compact, rounded bowls. Numerals share the same sloped, pen-like modulation and sit comfortably with the text color rather than standing as rigid lining figures.
Works well as an italic companion for long-form typography such as books, articles, and magazines, where it can handle emphasis, quotations, and foreign words without breaking the text color. At larger sizes it also suits subheads, pull quotes, and refined printed materials like programs or invitations where a classic italic voice is desired.
The tone feels literary and cultivated, with an old-world warmth typical of classic book and editorial italics. Its slant and tapered details add a persuasive, human voice—more refined than casual, but not overly formal or austere.
Designed to provide a conventional text-serif italic with a clear calligraphic influence: firm enough for continuous reading, yet animated in its curves and tapered terminals to add elegance and emphasis.
The italic is assertive enough for emphasis and display lines, yet maintains even spacing and a cohesive texture in paragraph settings. Descenders are moderately long and expressive, contributing to the flowing line. Overall shapes favor smooth curves and gently angled horizontals, producing a continuous, readable rhythm.