Sans Superellipse Asdav 10 is a light, very narrow, monoline, upright, normal x-height font.
Keywords: headlines, posters, branding, packaging, signage, minimal, modern, clean, clinical, cool-headed, space saving, modern utility, clean display, systematic tone, condensed, linear, geometric, rounded, open counters.
A tall, tightly set sans with consistently thin strokes and a restrained, linear construction. Curves are smooth and gently squared-off, giving rounded-rectangle (superellipse) bowls in letters like O, C, and G, while terminals stay crisp and unembellished. Proportions favor height over width, with compact apertures and narrow sidebearings that create a vertical rhythm; the lowercase shows simple, single-storey forms (notably a and g) and straightforward joins. Numerals follow the same lean geometry, with clear, open shapes and minimal modulation.
Best suited to headlines, subheads, and short blocks where a tall, condensed texture can save space and add a modern edge. It also fits contemporary branding systems, packaging, and environmental or wayfinding applications where clarity and a controlled, geometric voice are desired.
The overall tone is precise and contemporary, with a quiet, technical feel. Its narrow silhouette and clean geometry evoke editorial efficiency and a slightly futuristic, signage-like neutrality rather than warmth or nostalgia.
The design appears intended to deliver a streamlined, space-efficient sans with soft-rectilinear curves and a disciplined monoline structure. It aims for a modern, neutral presence that remains distinctive through its condensed proportions and superelliptical round forms.
Distinctive details include a narrow, pointed apex on A, a compact, rounded Q with a centered vertical tail, and a generally uniform stroke treatment that keeps texture even at display sizes. The condensed width increases visual density, so spacing and line length become especially important for comfortable reading.