Script Pumam 12 is a regular weight, narrow, very high contrast, upright, short x-height font.
Keywords: invitations, branding, packaging, headlines, logotypes, elegant, playful, whimsical, romantic, vintage, calligraphic display, hand-lettered charm, decorative capitals, expressive swashes, romantic branding, looping, swashy, calligraphic, monoline hairlines, high-contrast.
A flowing, calligraphic script with pronounced thick–thin modulation and a steady upright posture. Strokes alternate between weighty shaded stems and hairline connectors, with teardrop terminals and occasional long entry/exit swashes. Letterforms are compact and slightly narrow, with rounded bowls, looping ascenders/descenders, and a deliberately varied rhythm that feels hand-drawn while remaining consistent. Capitals are especially decorative, often taller and more flourished than the lowercase, creating a strong headline presence.
Well-suited to short, expressive settings such as wedding and event invitations, boutique branding, product packaging, and editorial display lines. It can also work for logos or signature-style wordmarks where distinctive capitals and swashes can be featured, while longer text benefits from larger sizes and comfortable tracking.
The overall tone is refined yet friendly—formal enough for invitations, but with a lively, whimsical bounce. Its looping forms and delicate hairlines evoke a romantic, boutique feel with a lightly vintage, hand-lettered charm.
Designed to emulate a pointed-pen or shaded-brush lettering style with expressive loops and decorative capitals, prioritizing personality and flourish over strict uniformity. The intention appears to be an elegant display script that feels hand-crafted and celebratory, with strong contrast used to dramatize rhythm and hierarchy.
Spacing and widths vary across glyphs in a way that reinforces a handwritten cadence, and the most delicate hairlines may need generous sizing or careful color/print conditions to retain clarity. Numerals and capitals share the same shaded-pen logic, helping mixed-case and alphanumeric settings feel stylistically unified.