Sans Contrasted Tili 12 is a bold, narrow, high contrast, upright, normal x-height font.
Keywords: headlines, posters, logotypes, packaging, signage, art deco, retro, architectural, industrial, dramatic, space saving, display impact, retro modernism, brand voice, condensed, monolinear feel, vertical stress, rounded corners, tall caps.
A condensed display sans with tall proportions, tight sidebearings, and a distinctly vertical rhythm. Strokes are predominantly straight and upright, with rounded corners and occasional tapered joins that create a crisp contrasted feel. Counters are narrow and often rectangular, and many curves are drawn as controlled arcs rather than fully circular forms. The overall construction reads geometric and engineered, with sharp terminals, clean joins, and a consistent, poster-like weight distribution across the set.
Best suited for display settings such as headlines, posters, and brand marks where its condensed width and sculpted shapes can be appreciated. It also works well for packaging and signage that needs a tall, impactful typographic voice. For longer text, it’s likely most effective in short phrases, pull quotes, or UI labels where character and density are desired.
The font conveys a sleek, period-leaning tone reminiscent of early modernist signage and Deco-era titling. Its compressed stance and stylized forms feel assertive and theatrical, giving headlines a “marquee” confidence while still staying clean and modern. The distinctive lettershapes add personality that suggests nightlife, branding, and cinematic or editorial drama.
The design appears intended to deliver a compact, high-impact sans with a retro-modernist flavor—mixing geometric structure with selective stylized details to create a memorable, title-ready texture. Its condensed proportions and controlled contrast suggest an emphasis on efficient space usage and strong presence in branding and editorial display contexts.
Several glyphs lean into stylization (notably the diagonals and slashed forms), which adds flair but also makes the texture more distinctive than a neutral sans. The numerals and capitals keep a strong vertical alignment that supports stacked layouts and tight headline settings, while the lowercase maintains a consistent, compact reading line in short bursts.