Sans Superellipse Imrul 1 is a very bold, wide, medium contrast, italic, normal x-height font.
Keywords: sports branding, headlines, posters, packaging, advertising, sporty, dynamic, assertive, modern, energetic, impact, motion, brand presence, display clarity, slanted, rounded, chunky, compact counters, stencil-like cuts.
A heavy, slanted sans with rounded, superellipse-like bowls and a compact, forward-driving stance. Strokes are thick and confident with subtly sheared terminals and occasional notch-like cut-ins that create a slightly engineered, speed-inspired texture. Curves stay smooth and inflated while joins are tight, giving counters a compact, high-impact feel; numerals follow the same bold, streamlined construction for consistent rhythm in mixed settings.
Best suited to display roles where speed and impact matter: sports identities, event posters, bold advertising, packaging callouts, and punchy digital hero text. It can work for short subheads and UI accents when used sparingly, but its dense weight and aggressive slant favor larger sizes and concise messaging.
The overall tone reads fast, forceful, and contemporary—like performance branding or action-oriented graphics. Its strong slant and dense color project urgency and momentum, while the rounded geometry keeps it approachable rather than harsh.
The design appears aimed at delivering a high-energy, performance aesthetic: a bold italic voice with rounded modern forms and purposeful cut details that suggest motion and precision. It prioritizes immediacy and brand presence over neutrality, making it a natural fit for attention-grabbing titles and marks.
In longer lines the weight produces a solid, dark typographic color, with the slant emphasizing directionality and flow. The distinctive cut-ins and sheared details add character that will be most visible at display sizes, where the engineered shapes and rounded bowls can breathe.