Sans Contrasted Hihe 3 is a very bold, wide, high contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, branding, logos, playful, retro, chunky, bold, cartoonish, attention, retro signage, friendly display, expressive impact, flared terminals, soft corners, bouncy rhythm, tapered strokes, sculpted curves.
A heavy, display-oriented roman with sculpted, high-contrast strokes and a distinctly “carved” feel. Stems and bowls show pronounced tapering and flared terminals, creating a rhythmic swell-and-thin pattern rather than uniform weight. Counters are compact and rounded, with soft, slightly irregular curves that add warmth and motion. The overall proportions run broad and sturdy, with confident verticals and generous, blocky forms that keep the silhouette strong in headlines.
Best suited to large sizes where its sculpted contrast and flared terminals can be appreciated—headlines, posters, packaging, and brand marks. It can work for short bursts of copy (pull quotes, labels, signage) but will feel dense in long paragraphs due to its heavy color and tight internal spaces.
The tone is cheerful and attention-grabbing, with a vintage, poster-like exuberance. Its chunky shapes and flared cuts suggest a friendly showcard or carnival signage energy—bold without feeling severe. The lively stroke modulation gives text a bouncy, animated character.
The design appears intended as an eye-catching display face that combines robust, wide letterforms with decorative tapering to evoke retro signage and playful advertising. Its stroke modulation and softened geometry prioritize personality and impact over neutrality.
In the sample text, the dense weight and compact counters create a dark, emphatic color on the line, while the tapered joins help prevent the forms from feeling completely monolithic. Numerals and capitals maintain the same sculpted modulation, reinforcing a consistent, decorative rhythm across the set.