Sans Normal Kulih 17 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Passenger Sans' by Indian Type Foundry, 'Hint' by ParaType, 'Core Sans N SC' by S-Core, and 'AW Conqueror Std Sans' by Typofonderie (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, logo design, sporty, dynamic, confident, modern, energetic, emphasis, motion, impact, modern branding, display clarity, oblique, rounded, clean, compact, high-clarity.
This typeface is a slanted, heavy sans with smooth, rounded construction and a clean, geometric feel. Strokes are sturdy and consistent, with softened corners and generous curves in round letters like O, C, and G. The italic angle is pronounced and consistent across capitals, lowercase, and figures, producing a strong forward motion. Counters are fairly open for the weight, and terminals are mostly blunt or smoothly tapered by the slant rather than ending in sharp points. Overall spacing reads even and controlled, with compact letterforms that stay legible at display sizes.
This font performs best in attention-grabbing roles such as headlines, posters, sports and event branding, and bold packaging typography. Its strong slant and solid color make it effective for logos and wordmarks, especially where a sense of motion is desired. For longer passages, it will read most comfortably at larger sizes where the heavy, slanted rhythm doesn’t become visually dense.
The overall tone is energetic and assertive, with a contemporary, athletic voice. The strong slant adds urgency and motion, while the rounded shapes keep it friendly rather than harsh. It feels suited to branding that wants speed, confidence, and approachability at the same time.
The design appears intended to deliver a modern, high-impact italic sans that feels fast and contemporary while maintaining smooth, friendly curves. It prioritizes strong silhouette and consistent rhythm for branding-forward typography and display use.
Uppercase forms are straightforward and geometric, while the lowercase shows single-storey a and g, reinforcing a modern sans personality. Numerals are sturdy and rounded, matching the letter weight and slant for cohesive headline settings. The sample text shows a dense, impactful texture that favors short lines and prominent typographic emphasis.