Sans Normal Atdeh 10 is a light, normal width, low contrast, upright, normal x-height font.
Keywords: ui text, body text, product copy, signage, presentations, clean, modern, friendly, neutral, airy, legibility, versatility, modern clarity, approachability, monoline, open counters, round terminals, generous spacing, geometric lean.
A monoline sans with softly rounded geometry and open, circular counters. Strokes maintain an even weight with smooth curves and restrained joins, giving the forms a consistent, uncluttered rhythm. Proportions feel balanced and slightly geometric, with simple constructions in the bowls and arches and minimal modulation across curves. Numerals are clear and straightforward, matching the letters’ rounded, even-stroke approach.
This font suits interface copy, product and editorial text, and general-purpose branding where clarity and a contemporary feel are needed. Its open counters and even rhythm also make it a solid choice for signage and informational materials, holding up well in paragraphs and mixed alphanumeric settings.
The overall tone is calm and approachable, with a modern neutrality that feels unobtrusive rather than attention-seeking. Rounded forms and open spacing lend a friendly, contemporary voice suitable for clear communication.
The design appears intended as a versatile everyday sans focused on legibility and a gentle, modern character. By keeping stroke weight even and forms rounded and open, it aims to read cleanly across continuous text while maintaining a friendly tone.
Curved letters (like C, G, O, S) emphasize clean arcs and generous apertures, while straight-sided forms keep crisp alignment without sharp, aggressive corners. The spacing and regular stroke behavior support a smooth text color in the sample paragraph.