Sans Superellipse Ugdoy 6 is a very bold, wide, low contrast, upright, tall x-height font visually similar to 'Erbaum' by Inhouse Type (names referenced only for comparison).
Keywords: headlines, posters, logotypes, packaging, sports branding, sporty, industrial, retro, confident, playful, high impact, brand presence, signage clarity, friendly strength, retro utility, chunky, rounded corners, squared forms, compact apertures, blocky.
A heavy, block-built sans with rounded-rectangle construction and consistently softened corners. Strokes are thick and even, with mostly squared terminals and compact counters that create a dense, punchy texture. Curves are expressed as superelliptical bowls rather than true circles, and many letters lean on straight-sided geometry (notably in C/G/O/Q and the numerals), giving the design a sturdy, engineered feel. The lowercase is robust and simplified, with minimal stroke modulation and short-looking extenders relative to the overall weight, keeping word shapes compact and highly graphic.
Best suited to display applications where mass and silhouette matter: headlines, posters, big labels, and brand marks. It can also work for short UI labels or signage when set large, where its compact counters and rounded-square construction remain clear and distinctive.
The overall tone is bold and assertive with a friendly edge: muscular enough for impact, but rounded enough to avoid harshness. Its squared, cushioned shapes suggest athletics, packaging, and signage, while the tight counters and blocky rhythm add an industrial, no-nonsense attitude with a slight retro flavor.
The design appears aimed at delivering maximum impact through thick, uniform strokes and rounded-square geometry, balancing toughness with approachability. It prioritizes bold presence and strong, repeatable shapes that hold together in high-contrast, attention-grabbing layouts.
Round letters retain a boxy silhouette, and apertures tend to be narrow, which increases solidity at display sizes. Numerals follow the same rounded-rect geometry, reading as sturdy and utilitarian; the forms feel optimized for headlines rather than small text.