Print Sogow 12 is a very bold, narrow, low contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, stickers, logos, playful, friendly, quirky, retro, casual, informality, approachability, high impact, handmade feel, rounded, chunky, soft terminals, bouncy rhythm, compact.
A chunky, rounded display face with a hand-drawn print character and compact proportions. Strokes are thick and even, with soft, blunted terminals and gently irregular curves that keep the letterforms lively without breaking overall consistency. Counters are small but open enough for readability at larger sizes, and the set shows a subtly bouncy baseline/width rhythm typical of marker-style lettering. The lowercase is simple and sturdy, with single-storey forms and short ascenders/descenders that reinforce a tight, poster-friendly texture.
Best suited for short-form display use such as headlines, posters, packaging callouts, storefront-style graphics, and logo wordmarks that benefit from a bold, friendly voice. It also works well for children’s products, casual food and beverage branding, and social media graphics where quick visual impact matters.
The overall tone is warm, humorous, and approachable, with a slightly retro, cartoon-leaning feel. Its informal shapes and soft edges suggest handmade signage, kids’ media, and lighthearted branding rather than formal editorial typography.
The design appears intended to provide an easygoing, hand-lettered print look with strong fill and soft corners, delivering high visibility and a personable tone for display typography.
The numerals match the same rounded, heavy construction, and the uppercase maintains a friendly, simplified geometry that avoids sharp joins. In text, the dense stroke weight creates strong color and impact, making spacing and line length especially important for comfortable reading.