Slab Square Hawe 4 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Geogrotesque Slab' by Emtype Foundry, 'FF Marselis Slab' by FontFont, 'Orgon Slab' by Hoftype, and 'Core Slab M' by S-Core (names referenced only for comparison).
Keywords: headlines, posters, packaging, signage, sports branding, sturdy, friendly, retro, confident, workwear, impact, ruggedness, readability, nostalgia, blocky, compact, bracketed, ink-trap feel, high impact.
A heavy slab-serif with compact, squared proportions and strong, rectangular serifs that read as mostly flat-ended with slight bracketing at joins. Strokes are broad and even, with rounded corners and subtle shaping that softens the otherwise blocky forms. Counters are relatively small and apertures are tight, giving the face a dense, poster-ready texture. The lowercase shows single-storey forms for a and g, a robust, straight-shouldered n/m, and a short, sturdy f; numerals are wide and weighty with simple, solid construction.
Best suited to headlines, subheads, and short statements where weight and presence are desired—posters, packaging, labels, signage, and bold editorial callouts. It can also work for logos or wordmarks that need a sturdy, workmanlike voice with a retro slant.
The overall tone is bold and dependable, with a warm, approachable utilitarian character. It suggests vintage signage and print-era display typography—confident, straightforward, and slightly nostalgic rather than sleek or minimalist.
Designed to deliver maximum impact and stability through wide slabs, compact counters, and a consistent, no-nonsense rhythm. The softened corners and slight bracketing appear intended to balance ruggedness with readability and a friendlier feel.
The dense color and tight internal spaces make it feel powerful at headline sizes, while the rounded joins help maintain clarity in mixed-case settings. The shapes lean toward a pragmatic, engineered rhythm, with consistent terminals and a strong baseline presence.