Sans Contrasted Afsi 7 is a light, normal width, high contrast, upright, normal x-height font.
Keywords: editorial, magazines, branding, headlines, invitations, elegant, refined, contemporary, airy, refinement, editorial clarity, premium tone, modern classic, crisp, delicate, tapered, calligraphic, open.
This typeface is built from slender, high-contrast strokes with smooth, flared transitions that give many terminals a subtly tapered, almost serif-like finish without forming full serifs. Curves are clean and generously open, with rounded bowls (notably in O, C, and lowercase o) and a calm, even rhythm across words. The lowercase shows a classic, text-friendly structure with a double-storey a and g, compact joins, and fine hairlines that emphasize verticality. Spacing appears measured and slightly airy, helping the shapes stay distinct despite the thin connecting strokes.
It suits magazine typography, book or report titling, and brand identities that want a refined, premium voice. The crisp contrast and open forms also make it a strong choice for display use—headlines, pull quotes, and packaging—where its delicate details can be appreciated. For longer passages, it works best where print or high-resolution screens preserve the fine hairlines.
The overall tone feels polished and editorial, combining modern restraint with a hint of classical sophistication. Its delicate contrasts and tapered endings suggest luxury and care, reading as poised rather than mechanical. In longer text it conveys clarity and quiet confidence, with an understated premium character.
The design appears intended to deliver a clean, contemporary reading experience while borrowing the elegance of contrast-driven, calligraphic construction. It aims to feel sophisticated and light on the page, with carefully shaped terminals and consistent curves supporting an editorial and branding-forward aesthetic.
The design relies on thin hairlines and sharp contrast details, which read especially crisp at larger sizes and in high-quality reproduction. Round forms remain stable and consistent, while diagonals (V, W, X) look taut and precise, reinforcing a tailored, contemporary finish.