Serif Normal Bonaf 9 is a bold, wide, medium contrast, upright, normal x-height font visually similar to 'Lardent' by Colophon Foundry, 'Plush' by Fontfabric, 'Doyle' by Monotype, and 'Portada' by TypeTogether (names referenced only for comparison).
Keywords: headlines, editorial, posters, packaging, branding, bookish, collegiate, traditional, confident, friendly, readability, traditional tone, strong presence, approachable serif, bracketed, rounded, soft terminals, sturdy, compact serifs.
A sturdy serif with generous weight and rounded, bracketed serifs that soften the overall silhouette. Strokes are broadly even with moderate contrast, producing a dense, confident color in text. The letterforms lean on traditional proportions with full bowls and slightly cupped joins, while terminals and corners are subtly rounded rather than sharp. Uppercase forms are robust and open, and the lowercase shows a conventional structure with a clear two-storey “g” and strong, supportive stems.
It works well for headlines, subheads, and editorial applications where a traditional serif voice with strong presence is needed. The heavy text color and softened details also suit packaging, labels, and brand systems aiming for a classic, dependable impression in display and short text settings.
The font conveys a familiar, institutional warmth—confident and readable, with a slightly nostalgic, bookish tone. Its rounded serif treatment gives it an approachable feel while still reading as formal and established.
The design appears intended to deliver a conventional serif reading experience with extra emphasis and a friendly softness, combining traditional shapes with rounded detailing for clarity and impact.
In the sample text, the weight and broad serifs create a pronounced rhythm and strong line presence, suiting display-sized text and short passages where a dark, authoritative texture is desired. The numerals appear similarly sturdy and straightforward, matching the overall typographic voice.