Sans Normal Renew 3 is a bold, narrow, low contrast, upright, normal x-height font visually similar to 'JollyGood Proper Condensed' and 'JollyGood Sans Condensed' by Letradora (names referenced only for comparison).
Keywords: posters, headlines, packaging, kids branding, signage, playful, handmade, friendly, quirky, casual, approachability, playfulness, handcrafted feel, display impact, rounded, chunky, bouncy, soft corners, irregular.
A compact, heavy sans with rounded terminals and subtly uneven contours that give it a hand-cut, organic feel. Strokes are consistently thick with minimal modulation, and counters are small but open enough to keep letters recognizable. The overall geometry favors simple, slightly squashed rounds and gently wobbly verticals, producing a lively rhythm across words. Spacing appears moderately tight, with sturdy silhouettes that hold together well in short text and headlines.
Well-suited to display use where personality matters: posters, punchy headlines, packaging, and playful branding. It can also work for short informational text on signage or labels, where its bold, rounded shapes maintain clarity at a distance.
The font projects a cheerful, informal tone—approachable and a bit mischievous rather than strict or technical. Its irregularities add warmth and personality, suggesting something crafted by hand and meant to feel human and relaxed.
Likely designed to offer a personable, handcrafted alternative to conventional heavy sans fonts, emphasizing warmth and character while staying straightforward and legible. The goal seems to be a friendly display face that adds charm and energy without relying on decorative flourishes.
Distinctive details—like the rounded bowl shapes, the soft, bent feeling in some diagonals, and the compact proportions—create strong texture in paragraphs and a noticeable “bounce” in mixed-case settings. Numerals are similarly weighty and friendly, matching the letterforms for cohesive signage-style impact.