Print Urbiv 4 is a regular weight, normal width, medium contrast, upright, normal x-height font.
Keywords: posters, packaging, children’s, greeting cards, social graphics, friendly, whimsical, casual, warm, handmade, handmade feel, approachability, informal voice, display friendliness, rounded, soft, bouncy, inked, playful.
A casual, hand-drawn print style with softly rounded terminals and subtly uneven stroke edges that suggest an inked or marker-like tool. Forms are generally upright with gentle modulation and a lively, variable rhythm, giving letters a slightly bouncy baseline feel in text. Curves are full and open (notably in C, O, and G), while verticals remain simple and sturdy; overall proportions are readable without feeling rigidly geometric.
Well-suited for posters, packaging, labels, and social media graphics that benefit from a personable, handmade feel. It also fits children’s or family-oriented materials, greeting cards, invitations, and short editorial callouts where a casual tone and clear readability are both important.
The overall tone is approachable and lightly whimsical, conveying an everyday, personal voice rather than a formal typographic one. Its irregularities read as intentional and friendly, adding warmth and character to short phrases and display lines.
The design appears intended to mimic natural hand lettering while staying consistent enough for comfortable reading in multi-line text. Its controlled irregularities and rounded construction aim to add charm and approachability without sacrificing clarity.
Capitals have a simple, storybook-like presence with softened corners and occasional flared or bulbous joins, while lowercase maintains clear, familiar skeletons that remain legible in sentences. Numerals match the same hand-rendered logic, with rounded shapes and slightly varied widths that reinforce the informal texture.