Sans Superellipse Hanuf 4 is a bold, wide, low contrast, upright, tall x-height font visually similar to 'Digital Sans Now' by Elsner+Flake, 'Futo Sans' by HB Font, and 'Digital TS' by TypeShop Collection (names referenced only for comparison).
Keywords: headlines, branding, posters, ui labels, packaging, tech, futuristic, industrial, confident, clean, modernity, impact, clarity, system feel, tech tone, rounded, squared, geometric, blocky, compact.
A heavy, geometric sans with a rounded-rectangle (superellipse) construction that keeps curves broad and corners generously filleted. Strokes are monolinear with minimal contrast, producing a sturdy, high-impact texture. Counters tend to be squarish and open, with consistent rounding across bowls and terminals, while joins stay crisp and controlled. Proportions favor broad, stable letterforms and a tall lowercase presence, giving the font a dense, even rhythm in both caps and lowercase.
Best suited for headlines, display copy, and short passages where its weight and geometric shapes can deliver impact. It can work well in product branding, tech and industrial themes, packaging, and interface labels where a sturdy, modern presence is desirable. For extended body text, it’s more appropriate at larger sizes due to its strong, blocky texture.
The overall tone feels modern and engineered—clean and assertive with a distinctly tech-forward flavor. Rounded corners soften the mass, balancing a utilitarian, industrial solidity with an approachable smoothness. It reads as contemporary and confident rather than playful or expressive.
The design appears intended to deliver a contemporary, system-like voice built from rounded-rectangular geometry, prioritizing uniformity and visual strength. It aims to be highly legible at display sizes while projecting a modern, engineered character.
The superelliptical logic is especially apparent in rounded characters and numerals, where straight segments transition into curves without sharp corners. The design maintains strong visual uniformity across the set, yielding consistent color in lines of text and prominent clarity in large sizes.