Sans Normal Raden 6 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Humanist 777' by Bitstream; 'FF Sanuk' and 'FF Transit' by FontFont; 'Frutiger', 'Frutiger Arabic', 'Neue Frutiger', 'Neue Frutiger Cyrillic', and 'Neue Frutiger Paneuropean' by Linotype; 'FreeSet' by ParaType; and 'Secca Art Std' by astype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, chunky, playful, soft, bold, impact, approachability, modernity, simplicity, rounded, blunt, compact, bouncy, solid.
This typeface is built from heavy, rounded strokes with softened corners and largely closed apertures, producing dense, compact letterforms. Curves are generous and geometric-leaning, while terminals are mostly blunt and slightly squared-off, giving a sturdy, molded feel. Uppercase shapes are broad and simplified, and the lowercase maintains a clear, modern construction with a single-storey “a” and “g.” Numerals are similarly weighty and rounded, with strong silhouettes and minimal interior detail.
It works especially well for headlines, posters, short taglines, and bold UI moments where a warm, punchy sans is needed. The strong, rounded forms also suit branding and packaging applications that benefit from an approachable, contemporary feel, as well as signage where a big, solid silhouette is important.
The overall tone is approachable and upbeat, with a chunky, friendly presence that reads as contemporary and informal. Its soft corners and compact rhythm lend it a playful, confident voice well-suited to energetic messaging.
The design appears intended to deliver maximum impact with a friendly, rounded construction—prioritizing strong silhouettes and a soft-edged, modern personality over delicate detail.
At larger sizes the font feels cohesive and impactful, but the combination of very thick strokes and relatively tight counters suggests it will perform best when given adequate size and spacing so internal shapes don’t visually clog.