Sans Contrasted Afvo 7 is a light, normal width, high contrast, upright, tall x-height font.
Keywords: editorial, headlines, magazines, branding, posters, refined, modern classic, fashion, crisp, premium voice, editorial clarity, display elegance, modern refinement, hairline serifs, rational, elegant, airy, calligraphic stress.
A refined serif design with strong thick–thin modulation and crisp, tapered terminals. The letterforms are largely upright and disciplined, with narrow joins, pointed apexes, and smooth, bracketless-looking transitions into fine hairlines. Counters are open and clean, and the rhythm in text feels even and composed, supported by a relatively tall lowercase proportion and restrained curves. Numerals and capitals show a sharp, polished silhouette with delicate horizontals and confident vertical stems.
Best suited to editorial typography, magazine and newspaper-style headlines, and brand identities that benefit from a high-end, polished voice. It will also perform well in posters and display settings where its fine detailing and contrast can be appreciated.
The overall tone is editorial and sophisticated, balancing classic bookish cues with a clean, contemporary sharpness. It reads as premium and fashion-forward, projecting clarity and poise rather than warmth or playfulness.
The design appears intended to deliver a contemporary, premium serif voice: sharp, elegant forms with pronounced contrast and controlled proportions aimed at clear, stylish display typography and refined editorial layouts.
In larger sizes the hairline details and fine serifs become a defining feature, giving headings a sleek sparkle. The lowercase includes calligraphic touches in shapes like the italic-like ear/terminals and gently curved entry strokes, adding nuance without becoming overly ornate.