Sans Normal Idmal 1 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: branding, packaging, posters, social media, quotes, casual, friendly, handwritten, playful, approachable, human touch, casual voice, warmth, informality, rounded, monoline, soft terminals, slanted, informal.
A relaxed, slanted sans with rounded, monoline strokes and softly tapered terminals. Letterforms lean consistently to the right with gently uneven curves that mimic quick marker or brush-pen writing, while still keeping clear, open counters and simple construction. Proportions feel slightly varied from glyph to glyph, giving a natural rhythm rather than strict geometric regularity, and the numerals follow the same smooth, handwritten logic.
Well suited for friendly branding, packaging, posters, and social media graphics where an approachable handwritten feel is desired. It also works nicely for short headers, pull quotes, and invitations where warmth and informality are more important than strict typographic neutrality.
The overall tone is informal and upbeat, reading as personable and easygoing. Its slight wobble and soft curves add warmth and a human touch, making it feel conversational rather than corporate or technical.
The design appears intended to deliver a clean, legible handwritten impression—capturing the spontaneity of a quick pen stroke while retaining enough consistency for setting short lines of text.
Stroke joins are smooth and simplified, with rounded corners and minimal sharp angles. The italic slant is built into the shapes (not just an oblique skew), and the set maintains good clarity at display sizes while preserving a casual, handwritten character.