Serif Normal Idlih 10 is a regular weight, narrow, medium contrast, upright, normal x-height font.
Keywords: book text, editorial, literary fiction, essays, print publishing, classic, literary, formal, authoritative, traditional, readability, tradition, editorial tone, text setting, typographic stability, bracketed, oldstyle, calligraphic, crisp, balanced.
A conventional serif with bracketed serifs, gently tapered strokes, and moderate contrast that stays even and readable in text. The letterforms show oldstyle influences in the lowercase, with a two-storey “g,” a compact, rounded “e,” and a steady rhythm across words. Serifs are crisp but not sharp, with subtle flaring and smooth joins that give the outlines a slightly calligraphic finish. Capitals are proportioned to feel stately without becoming overly decorative, while figures are clear and straightforward with open counters and stable verticals.
This typeface fits long-form reading such as books, essays, and editorial layouts where a steady, traditional serif texture is desired. It also works well for headings and pull quotes that benefit from a composed, classic voice, especially in print-oriented designs.
The overall tone is traditional and bookish, projecting familiarity and authority rather than novelty. It feels suited to serious content—measured, composed, and editorial—while remaining approachable for everyday reading.
The design appears intended as a dependable, traditional text serif that prioritizes legibility and a familiar literary cadence. Its restrained contrast and bracketed detailing suggest a goal of delivering classic typographic color for continuous reading and editorial use.
Spacing and texture appear even in running text, producing a consistent gray value and clean word shapes. The italic is not shown, but the roman has enough modulation and serif detail to read as classic without feeling overly ornate.