Sans Superellipse Hulat 4 is a very bold, narrow, low contrast, upright, tall x-height font visually similar to 'Diamante EF' by Elsner+Flake, 'PODIUM Sharp' by Machalski, 'Diamante Serial' by SoftMaker, and 'TS Diamante' by TypeShop Collection (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, sturdy, industrial, sporty, assertive, retro, space saving, high impact, brand presence, sign readability, modernized retro, compact, blocky, squared, rounded corners.
A compact, heavyweight sans with rounded-rectangle (superellipse) construction throughout. Strokes are thick and largely uniform, with broad, flat terminals and softly rounded corners that keep the shapes from feeling harsh. Counters tend to be tight and rectangular, and the overall rhythm is dense, with minimal interior whitespace and a strong vertical emphasis. The lowercase is robust and simplified, and the numerals match the same squared, compressed geometry for a cohesive, poster-friendly texture.
Best suited to large sizes where its dense counters and compact rhythm can read clearly—headlines, posters, and punchy brand marks. It also fits wayfinding and short signage copy, as well as packaging and labels that need a strong, condensed block of text with a modern-industrial flavor.
The font projects a tough, no-nonsense voice—confident and loud without becoming decorative. Its rounded-square geometry adds a friendly, contemporary edge to an otherwise muscular, utilitarian tone, giving it a sporty, signage-like presence with a slight retro poster feel.
The design appears intended to deliver maximum impact in limited horizontal space while maintaining a consistent, rounded-rectangular voice. Its simplified, uniform strokes and compact proportions suggest a focus on bold display communication—clear, forceful, and visually cohesive across letters and numerals.
The design’s tight apertures and heavy ink traps are not evident; instead it relies on blunt, engineered forms and compact spacing to create impact. Round letters read as squarish ovals, and diagonals (like in K, V, W, X, Y) feel sturdy and restrained, reinforcing a mechanical, constructed aesthetic.