Sans Superellipse Pomar 5 is a bold, very narrow, low contrast, upright, normal x-height font.
Keywords: posters, headlines, packaging, branding, logos, playful, friendly, retro, handmade, quirky, compact impact, friendly tone, retro flavor, handmade texture, display voice, rounded, compact, bouncy, informal, chunky.
A compact, heavy sans with rounded-rectangle (superellipse-like) construction and softened corners throughout. Strokes stay largely even, producing a sturdy, poster-like texture, while subtle irregularities and slightly tapered terminals add a handmade rhythm. Counters are tight and shapes are tall and narrow, giving lines a dense, vertical cadence; circular forms read more as rounded ovals than true circles. The lowercase shows simple, single-storey structures and short extenders, keeping silhouettes clean and cohesive at display sizes.
Best suited to headlines, posters, labels, and branding where a compact, friendly display voice is needed. It can work well on packaging and product names, and for logo wordmarks that benefit from a narrow footprint and rounded, approachable shapes.
The overall tone is warm and approachable, with a lightly offbeat, homemade character that feels casual rather than corporate. Its tall, narrow stance and chunky presence evoke a retro sign-painting or packaging sensibility, giving text a spirited, slightly quirky voice.
The design appears intended to deliver a bold, space-saving display sans with softened geometry and a hint of handmade irregularity, prioritizing personality and impact over neutral text readability.
The numerals share the same rounded, condensed logic and feel designed to hold together as a set in headings. Spacing appears relatively tight, reinforcing the compact, stacked look in multi-line settings.