Sans Rounded Defi 10 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Associate Sans' by Indian Type Foundry, 'Core Sans AR' by S-Core, and 'Gogh' by Type Forward (names referenced only for comparison).
Keywords: ui text, app design, branding, packaging, headlines, friendly, approachable, clean, modern, playful, soften modernism, everyday readability, friendly branding, digital clarity, rounded, soft, monoline, open, geometric.
A soft, monoline sans with generously rounded terminals and corners throughout. Strokes maintain an even weight with minimal contrast, and curves are drawn with broad, smooth radii that keep counters open and readable. Uppercase forms feel sturdy and simplified, while the lowercase shows a compact, tidy build with single-storey shapes and short, rounded joins. Numerals follow the same rounded logic, with simple, highly legible silhouettes and consistent stroke endings.
Well-suited to interface typography, product branding, and packaging where a friendly, non-technical tone is desired. It also works effectively for headlines and short passages at display-to-text sizes, where its open counters and rounded detailing help maintain clarity while adding personality.
The overall tone is warm and approachable, combining a clean contemporary feel with a gentle, informal friendliness. Its rounded construction softens the voice, giving text a welcoming, slightly playful character without becoming decorative.
Likely designed to deliver a modern, highly legible sans with softened geometry—balancing neutrality for everyday use with enough rounded character to feel approachable in brand and digital contexts.
Round dots and softened terminals contribute to a consistent texture in running text, especially at larger sizes. The letterforms avoid sharp angles (notably in diagonals and joins), creating a smooth rhythm and an easygoing visual cadence.