Sans Superellipse Poguk 2 is a bold, very narrow, low contrast, upright, tall x-height font visually similar to 'Quiel' by Ardyanatypes, 'Dharma Gothic' and 'Dharma Gothic Rounded' by Dharma Type, 'Tungsten' by Hoefler & Co., and 'Koroleva Umka' by Umka Type (names referenced only for comparison).
Keywords: headlines, posters, packaging, signage, labels, industrial, condensed, authoritative, technical, utilitarian, space saving, strong impact, geometric clarity, systematic branding, rectilinear, rounded corners, geometric, monoline, compact.
A compact, vertically oriented sans with monoline strokes and a strong condensed stance. Curves resolve into rounded-rectangle (superellipse) shapes, giving counters and bowls a squared-off feel with softened corners. Terminals are clean and largely straight, and the overall construction favors simple geometry, tight apertures, and consistent stroke rhythm. Numerals and capitals follow the same tall, compressed proportions, creating an even, tightly packed texture in lines of text.
Well suited to headlines, posters, and bold titling where vertical economy is important and a compact footprint is desirable. It can also work for signage, labels, and packaging systems that benefit from a tight, mechanical rhythm and high-impact letterforms.
The tone is industrial and no-nonsense, with a controlled, engineered look that reads as modern and functional. Its compressed geometry and squared curves convey authority and efficiency rather than warmth, making it feel at home in technical or infrastructural contexts.
Likely designed to deliver a space-saving display sans that combines strict, rectilinear structure with softened superellipse curves. The goal appears to be a contemporary, industrial voice with consistent geometry and strong visual presence in short text runs.
The condensed proportions create strong vertical emphasis and a dense typographic color, especially in all-caps settings. Rounded corners keep the hard-edged geometry from feeling brittle, while the narrow interior spaces suggest best performance at display and headline sizes where shapes can open up visually.