Sans Normal Osrip 13 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Averta PE' and 'Averta Standard PE' by Intelligent Design; 'Avenir Next', 'Avenir Next Arabic', 'Avenir Next Cyrillic', 'Avenir Next Paneuropean', 'Avenir Next Thai', and 'Avenir Next World' by Linotype; and 'Mundial Narrow' by TipoType (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, confident, friendly, modern, punchy, clean, high impact, clarity, modern branding, robust display, simplicity, geometric, rounded, blocky, compact.
A heavy, geometric sans with broad, rounded bowls and smooth, continuous curves paired with flat, square-cut terminals. Strokes are consistently thick with minimal modulation, producing dense, even color. Counters are relatively tight for the weight, while apertures stay clear enough to keep forms readable. The lowercase has a single-storey a and g, short ascenders, and sturdy, simplified joins; the overall texture is compact and uniform, optimized for bold display setting.
Best suited to large sizes where its weight and compact rhythm create strong impact—headlines, posters, signage, packaging, and bold brand marks. It can also work for short UI labels or callouts when a firm, high-visibility voice is needed, but its dense weight makes it less ideal for long-form text.
The font communicates a straightforward, upbeat tone—assertive without feeling aggressive. Its rounded geometry and simplified forms give it an accessible, contemporary voice suited to attention-grabbing headlines and branding.
Likely designed to deliver a modern, geometric bold that reads instantly and reproduces reliably across print and screen. The simplified, rounded construction prioritizes clarity and consistency while maintaining a friendly, contemporary character.
Round letters (O, C, G) lean toward near-circular construction, and diagonals (V, W, X, Y) are wide and stable, reinforcing a solid, poster-like stance. Numerals are similarly robust, with large bowls and clear silhouettes that hold up at a glance.