Sans Contrasted Hani 3 is a very bold, very wide, medium contrast, upright, normal x-height font visually similar to 'Mega' by Blaze Type and 'Muller Next' by Fontfabric (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, industrial, athletic, retro, assertive, blocky, high impact, logo display, texture joins, sturdy readability, brand presence, rounded corners, ink-trap feel, compact counters, soft chamfers.
A heavy, geometric display sans with broad proportions and compact internal counters. Strokes are block-like with gently rounded corners and subtle notches/waists in several joins, creating an ink-trap-like bite that adds texture and separation in dense settings. Curves are flattened into squarish ovals (notably in C, G, O, and S), while diagonals in V/W/X/Y are stout and stable. The lowercase follows the same massy construction with simplified forms and minimal modulation, keeping a consistent, tightly packed rhythm across words.
Best suited to big, attention-grabbing applications such as headlines, poster typography, sports and team-inspired branding, packaging, and short signage messages. It holds up well in all-caps and punchy wordmarks where mass and silhouette do the work, but the tight counters suggest avoiding long passages or very small sizes.
The overall tone is loud and muscular, with a sporty, industrial confidence. Its softened corners keep it from feeling sharp or aggressive, giving it a slightly retro, arcade/scoreboard energy while still reading as modern signage-friendly lettering.
The design appears intended to maximize impact and recognizability through wide, blocky silhouettes, softened corners, and textured join shaping that improves separation in heavy strokes. It aims for a strong display voice that feels engineered and logo-ready rather than neutral for text.
The numerals are built with the same compressed counters and flattened rounds, maintaining a cohesive, emblematic look in headings. The bite-like cut-ins help differentiate shapes at large sizes but also create a distinctive texture that becomes more noticeable as tracking tightens.