Sans Normal Akraz 3 is a bold, normal width, monoline, upright, normal x-height font visually similar to 'Bambino New' by Mindburger Studio and 'TT Commons Classic' by TypeType (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, modern, confident, clean, friendly, utilitarian, impact, clarity, modernization, simplicity, geometric, rounded, high-contrast, sturdy, compact.
A heavy, geometric sans with smooth, round bowls and consistent stroke weight. Counters are relatively small for the weight, producing a dense color and strong silhouette, while curves (O/C/G/Q) stay clean and circular. Terminals are mostly straight and squared, with occasional softened joins that keep the texture even. Lowercase forms are compact and straightforward, with simple, single-story shapes where expected (notably the “a”), and numerals follow a bold, legible construction with open forms and stable widths.
Works best in display contexts where bold, clean shapes need to read quickly—headlines, posters, identity systems, and wayfinding. It can also serve for short UI labels or packaging callouts where a compact, high-impact sans is desirable, especially when paired with more open text fonts for longer reading.
The overall tone is modern and assertive, emphasizing clarity and impact over delicacy. Its rounded geometry adds approachability, but the strong weight and tight counters give it a no-nonsense, contemporary voice suitable for direct messaging.
Designed to deliver a contemporary, geometric look with strong presence and consistent rhythm. The letterforms prioritize legibility through simple construction and clear silhouettes, aiming for an all-purpose display sans that feels modern and dependable.
At text sizes the heavy weight creates a solid typographic color, so spacing and line length benefit from a bit of breathing room. The ampersand and punctuation in the sample read as simple and functional, matching the font’s restrained, geometric character.