Print Urdus 4 is a regular weight, narrow, medium contrast, upright, short x-height font.
Keywords: children’s media, packaging, posters, craft branding, social graphics, playful, friendly, casual, whimsical, approachable, handmade warmth, casual legibility, friendly display, informal branding, hand-drawn, quirky, bouncy, rounded, textured.
A hand-drawn print face with slightly irregular strokes and softly rounded terminals that preserve a clear, readable skeleton. Proportions are compact with a modest x-height and gently uneven character widths, giving lines a lively, human rhythm. Stroke weight stays fairly consistent while subtle tapering and wobble suggest marker or pen pressure. Counters are open and simplified, and curves (notably in C, O, S, and lower-case bowls) lean toward rounded, informal geometry rather than strict construction.
Works well for short-to-medium display text where a personable, handmade tone is desired—such as kids-focused materials, casual packaging, craft and boutique branding, posters, and informal social or promotional graphics. It can also serve as an accent face alongside a neutral text font to add warmth and character.
The overall tone is warm and lighthearted, with an easygoing, everyday personality. Small inconsistencies and springy spacing create a spontaneous, handmade feel that reads as cheerful and personal rather than polished or corporate.
The design appears intended to mimic neat, hand-printed lettering while keeping letterforms consistently legible. Its controlled irregularities and rounded construction aim to deliver a friendly, informal voice suitable for approachable, everyday communication.
Uppercase forms are straightforward and signage-friendly, while lowercase adds more idiosyncratic shapes (notably the single-storey a and g and the tall, narrow ascenders). Numerals follow the same casual logic, with simple, handwritten forms that match the alphabet’s softness and rhythm.