Sans Normal Elkoh 17 is a very light, very narrow, low contrast, italic, tall x-height font.
Keywords: editorial, fashion, headlines, branding, posters, airy, elegant, modern, delicate, refined, elegant display, space saving, editorial voice, modern minimalism, stylish branding, monoline, condensed, high-waisted, open counters, rounded terminals.
A highly condensed, monoline sans with a consistent rightward slant and a notably tall lowercase that gives text a long, vertical rhythm. Strokes are extremely fine and even, with soft curves built from narrow ovals and gentle transitions rather than sharp corners. Terminals are clean and understated, and counters stay relatively open despite the tight width, producing a crisp, minimal texture in running text. Numerals and capitals follow the same slender proportions, maintaining a uniform, streamlined color across lines.
Best suited to headlines, subheads, pull quotes, and logotypes where its slim, elegant proportions can shine. It works especially well in editorial and fashion contexts, or any layout that benefits from a sleek, space-saving condensed look. For longer passages, it will be most comfortable at larger sizes with generous spacing and high-contrast printing or screens.
The overall tone is light, poised, and contemporary, leaning toward fashion and editorial sophistication. Its thin strokes and narrow forms convey delicacy and restraint, creating a calm, upscale impression rather than a loud or utilitarian voice.
The design appears intended to deliver a minimalist, couture-leaning italic sans that prioritizes elegance and verticality. Its condensed width and uniform thin strokes suggest a focus on refined display typography that adds motion and sophistication without decorative flourishes.
The italic construction and condensed fit create pronounced forward motion, while the very fine strokes can appear fragile at smaller sizes or in low-contrast reproduction. The narrow oval bowls and tall vertical stems give it a distinctive, stylized silhouette that reads as purposeful display design.