Sans Normal Abgus 7 is a regular weight, wide, low contrast, italic, normal x-height font visually similar to 'Osnova', 'Osnova Navigation', and 'Osnova Pro' by AndrijType (names referenced only for comparison).
Keywords: ui text, web typography, editorial, signage, branding, modern, technical, clean, neutral, efficient, clarity, modernization, neutrality, efficiency, forward motion, geometric, oblique, airy, open, crisp.
This typeface is a clean, geometric sans with an oblique slant and generous horizontal proportions. Strokes are consistently even, with rounded curves and smooth joins that keep counters open and shapes legible. The forms feel constructed from simple geometry—circular bowls, straight stems, and tidy terminals—producing an orderly rhythm in both uppercase and lowercase. Figures follow the same straightforward, contemporary logic, with clear outlines and stable silhouettes.
It suits interface and web typography where a clean, contemporary voice is needed, and it can also work well for editorial subheads and navigational signage thanks to its open counters and steady rhythm. For branding, it fits identities aiming for a modern, neutral, technology-adjacent impression, especially when set at medium to large sizes.
The overall tone is modern and matter-of-fact, with a slightly dynamic feel from the slant. Its restrained shapes and even color give it a professional, utilitarian voice that reads as contemporary and efficient rather than expressive or decorative.
The design appears intended to provide a contemporary oblique sans that stays neutral and highly functional while adding gentle forward motion. Its geometry, even texture, and open forms suggest a focus on clarity and versatility across display and text-like settings.
Uppercase letters present broad, open silhouettes and a consistent, rational structure, while lowercase maintains clear differentiation between similar forms through open apertures and distinct bowls. The oblique angle is steady across letters and numerals, helping longer lines of text feel lively without becoming overly stylized.