Slab Square Popy 3 is a very bold, normal width, low contrast, upright, tall x-height font visually similar to 'Beau's Varsity' by Beau Williamson, 'Athletico' and 'Athletico Clean' by GRIN3 (Nowak), 'Kairos' by Monotype, and 'Hockeynight Serif' by XTOPH (names referenced only for comparison).
Keywords: headlines, posters, packaging, signage, sports branding, western, industrial, poster, varsity, assertive, impact, ruggedness, vintage display, octagonal, blocky, bracketless, ink-trap-like, high-impact.
A heavy, block-built serif with squared-off slabs and clipped, chamfered corners that give many forms an octagonal silhouette. Strokes are consistently weighty with minimal modulation, and counters are relatively tight, emphasizing dark, compact lettershapes. The lowercase is robust with a tall x-height and sturdy verticals, while joints and inside corners often show small cut-ins that read like ink-trap-inspired notches. Numerals and capitals share the same angular, sign-painterly construction, producing a strong, even typographic color at display sizes.
Best suited to headlines and short blocks where its dense weight and angular details can read clearly and add character. It fits poster work, storefront or wayfinding signage, packaging labels, and sports or event branding that benefits from a sturdy, vintage-inspired slab presence.
The overall tone feels bold and workmanlike, with a distinctly frontier-and-factory attitude. Its angular slabs and chiseled corners evoke vintage posters, team lettering, and utilitarian stamping, projecting confidence and toughness rather than refinement.
The design appears intended to deliver maximum impact with a rugged, geometric slab-serif vocabulary—prioritizing strong silhouettes, compact counters, and distinctive chamfered detailing for attention-grabbing display typography.
The rhythm is driven by prominent verticals and crisp terminals, with distinctive corner chamfers providing visual texture across lines of text. The sample paragraph shows good block-to-block consistency and a tightly packed, headline-oriented voice where the notches and squared serifs become a defining motif.