Serif Other Togu 7 is a bold, normal width, high contrast, upright, normal x-height font.
Keywords: posters, headlines, book covers, logotypes, packaging, gothic, victorian, poster, dramatic, archaic, historic flavor, ornamental texture, display impact, dramatic tone, engraved look, spiky serifs, angular, condensed feel, vertical stress, ink-trap like notches.
A decorative serif with strong vertical emphasis, sharp wedge-like terminals, and frequent squared cut-ins that create a notched, carved rhythm. Strokes show pronounced contrast, with thin hairlines and heavier stems, while many joins and corners resolve into crisp right angles rather than smooth curves. Serifs are narrow and pointed, often extended into aggressive spurs that give the texture a jagged, architectural feel. The overall color is dark and assertive, with slightly varied character widths that add a lively, uneven cadence in text.
Best suited to display settings where the angular detailing can be appreciated: posters, headlines, title treatments, book covers, and brand marks with a historic or gothic theme. It can also work on packaging and labels that aim for a crafted, vintage presence, especially at medium-to-large sizes where the fine hairlines and notches stay clear.
The font projects a gothic, old-world authority—part Victorian display, part engraved title—combining formality with a slightly ominous, theatrical edge. Its sharp detailing and rigid geometry lend it a ritualistic, archaic tone that reads as ceremonial and attention-seeking rather than neutral.
The design appears intended to evoke engraved and medieval-influenced letterforms through high contrast, sharp spurs, and deliberate notching, prioritizing atmosphere and distinctive texture over plain readability. It’s built to stand out as a stylized headline face with a strong historical and dramatic voice.
In continuous text the repeating notches and spurs become a dominant texture, producing a distinctive “toothed” skyline along stems and serifs. Several letters adopt stylized, almost blackletter-adjacent constructions while remaining fundamentally serifed, which reinforces the historic and ornamental character.