Sans Normal Gamuv 2 is a very light, normal width, low contrast, upright, normal x-height font visually similar to 'Boston' by Latinotype (names referenced only for comparison).
Keywords: headlines, branding, packaging, posters, ui, minimal, airy, modern, calm, neutral, minimalism, modern branding, clarity, refinement, neutrality, geometric, monoline, rounded, clean, open.
A monoline sans with an extremely light stroke and clean, geometric construction. Curves are smooth and near-circular (notably in C, O, Q, and the bowls of b/d/p), paired with straight, unbracketed joins and simple terminals. Counters are generous and open, with wide apertures in forms like c, e, and s, supporting clarity at display sizes. The overall rhythm is even and measured, with rounded shoulders and simplified diagonals that keep the texture quiet and consistent across uppercase, lowercase, and figures.
Best suited to headlines, logotypes, and brand systems where a light, airy texture can be supported by sufficient size and contrast. It also works for clean interface titles, packaging, and editorial display settings that benefit from open counters and a quiet, modern tone.
The tone is understated and refined, leaning toward a contemporary, minimalist feel. Its light presence reads elegant and spacious, projecting a calm, design-forward character rather than a loud or expressive voice.
The design appears intended as a neutral, geometry-led sans for contemporary visual systems, prioritizing simplicity, openness, and a refined light touch. It aims for a consistent, minimal texture that stays out of the way while still feeling deliberately designed.
Uppercase forms feel constructed from basic geometry with restrained detailing, while the lowercase maintains the same simple logic and open counters. Numerals follow the same light, linear approach, with smooth curves and unobtrusive joints that keep the set visually cohesive in running text.