Serif Normal Viho 10 is a light, very wide, high contrast, italic, normal x-height font.
Keywords: book titling, editorial, magazine display, packaging, invitations, formal, literary, classic, refined, elegance, tradition, display clarity, editorial tone, ceremonial voice, calligraphic, flared, bracketed, sharp, flowing.
This serif leans strongly into a calligraphic, slanted construction with pronounced thick–thin modulation and long, tapering serifs. The letterforms are notably expanded, with wide bowls and generous sidebearings that create an airy horizontal rhythm. Serifs are sharp and lightly bracketed, often extending into elegant, knife-like terminals; curves are smooth and open, while joins show crisp contrast and slightly sheared stress. Capitals are broad and stately, and the lowercase maintains clear, conventional structures with gently rounded forms and subtly animated terminals.
This design is well suited to display-oriented settings where elegance and presence are priorities—book and chapter titles, magazine features, pull quotes, and refined packaging. It can also work for short text passages when set with ample size and leading, especially in print contexts where its contrast and crisp serifs can be preserved.
The overall tone feels classical and literary, with a refined, old-world elegance. Its wide stance and high-contrast strokes give it a ceremonious, editorial presence—more poised than casual—evoking book typography, traditional titling, and cultured branding.
The font appears designed to bring a traditional serif voice into a more expressive, expansive silhouette, combining classic proportions with a distinctly calligraphic, slanted stress. Its intention reads as elevated and decorative without abandoning familiar, readable structures.
In text, the expanded width and pronounced serifs increase the visual footprint per character, producing a spacious, deliberate texture rather than a compact paragraph color. The slant and tapering terminals add movement, but the sharp finishing strokes can read delicate at small sizes or in low-resolution settings.