Sans Superellipse Ehrez 7 is a regular weight, narrow, low contrast, italic, normal x-height font visually similar to 'Gevher' by Hurufatfont and 'Ordina' by Schriftlabor (names referenced only for comparison).
Keywords: headlines, subheads, posters, branding, sports identity, modern, brisk, sporty, technical, clean, compact emphasis, modern utility, dynamic tone, space saving, oblique, condensed, rounded corners, uniform strokes, open apertures.
This typeface is a condensed, oblique sans with largely uniform stroke weight and gently rounded joins that soften the otherwise crisp geometry. Curves read as smooth superellipse-like forms rather than perfect circles, and counters stay compact while remaining clear. Terminals are clean and mostly straight-cut, with occasional subtle curvature, producing a taut, forward-leaning rhythm. Numerals are streamlined and upright-to-oblique in feel, matching the same compact proportions and consistent stroke behavior.
It performs best in short to medium-length settings where a compact, energetic voice is useful, such as headlines, subheads, posters, and brand marks that need a modern, streamlined presence. The condensed proportions make it effective when horizontal space is limited or when a tall, punchy typographic texture is desired.
The overall tone feels fast, contemporary, and efficient, with a slight sporty urgency created by the consistent slant and tight widths. Its rounded geometry keeps it approachable while still reading as precise and engineered rather than casual or playful.
The design intent appears focused on a modern oblique sans optimized for speed and clarity: tight proportions, low-contrast strokes, and rounded-rectangular curves that project a technical, contemporary character while staying readable at display and larger text sizes.
Uppercase forms keep a disciplined, schematic feel, while the lowercase includes a single-storey a and compact bowls that maintain steady texture in paragraphs. Spacing appears calibrated for a dense, even color, and the italics’ angle is strong enough to signal emphasis without becoming script-like.