Sans Normal Jemut 12 is a bold, wide, medium contrast, italic, normal x-height font.
Keywords: headlines, posters, branding, sportswear, packaging, sporty, dynamic, assertive, modern, friendly, impact, momentum, modernity, approachability, clarity, slanted, rounded, compact bowls, open counters, blunt terminals.
A heavy, right-slanted sans with rounded, slightly squarish curves and smooth, continuous strokes. The forms are wide-set with generous internal space; bowls lean toward circular/elliptical construction while corners and joins stay soft rather than sharp. Terminals are mostly blunt and clean, with occasional angled cuts that reinforce the forward motion. The uppercase is stable and broad, while the lowercase shows compact, sturdy shapes with open apertures and clearly differentiated, slightly oval numerals.
Best suited to headlines, display copy, and short passages where a bold, kinetic presence is desired. It works well for branding systems, sports or fitness communications, packaging, and promotional materials that benefit from a wide, rounded sans with strong emphasis.
The overall tone feels energetic and forward-moving, with a sporty, performance-minded attitude. Its roundness keeps the voice approachable, while the weight and slant add confidence and urgency suitable for attention-grabbing messaging.
The design appears intended to deliver high-impact, modern display typography with a sense of speed and momentum, while maintaining legibility through open counters and rounded construction. It balances punchy weight with friendly curves to feel both confident and accessible.
In text, the consistent slant creates strong directional rhythm and a cohesive texture, with clear word shapes due to open counters and distinct silhouettes (notably in a, e, s, and the rounded figures). The numerals read bold and graphic, pairing naturally with headline use and branding where impact matters.