Sans Superellipse Omgir 3 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Londrina' by Tipos Pereira (names referenced only for comparison).
Keywords: branding, ui text, signage, packaging, headlines, friendly, modern, confident, approachable, clean, soft geometric, clarity-first, brand neutrality, modern utility, rounded corners, soft geometry, compact counters, high legibility, stable baseline.
A geometric sans with softened, superellipse-like curves and consistently rounded corners throughout. Strokes are thick and even, producing a compact, sturdy color on the page with minimal contrast. Round letters like O/C/G read as rounded-rectangle forms, while terminals tend to finish bluntly with slight softening rather than sharp cuts. Proportions feel slightly condensed in the bowls and counters, and the overall rhythm is steady and regular, keeping lines of text cohesive and dense without becoming cramped.
Well-suited to brand systems and product identities that want a modern, friendly geometric voice. The even stroke weight and compact shapes work well in UI labels, wayfinding, and packaging where consistent texture and quick recognition are important. It also performs strongly for headlines and short paragraphs where a dense, clean typographic color is desirable.
The tone is friendly and contemporary, balancing utilitarian clarity with a warm, approachable softness. Its rounded geometry reads confident and calm rather than technical, making it feel inviting in both display and text-forward settings.
Likely designed to deliver a modern geometric sans experience with softened, superellipse-inspired forms—prioritizing clarity, consistency, and a welcoming character. The rounded-corner construction suggests an intention to feel contemporary and humane while remaining straightforward and highly legible.
Distinctive details include the squared-off round forms, a clear, open lowercase design, and numerals that match the same rounded, sturdy construction for consistent texture in mixed content. The overall impression is deliberately simplified and uniform, emphasizing clarity and a smooth, modern silhouette.