Sans Normal Efmek 3 is a light, normal width, low contrast, italic, tall x-height font.
Keywords: ui text, editorial, branding, marketing, captions, modern, clean, friendly, airy, informal, everyday readability, approachability, contemporary tone, versatile text, monoline, humanist, open apertures, soft curves, slanted.
This typeface is a slanted, monoline sans with smooth, rounded curves and open counters. Letterforms show a gentle humanist influence: strokes taper subtly at joins, terminals are clean and slightly angled, and curves feel drawn rather than purely geometric. Proportions lean tall with a generous x-height, while ascenders and descenders remain relatively long, giving text a lively vertical rhythm. Uppercase forms are straightforward and uncluttered; lowercase includes a single-storey “a” and a single-storey “g,” reinforcing an approachable, contemporary texture. Numerals follow the same soft, even stroke logic, with rounded shapes and clear differentiation.
It works well for interface copy, dashboards, and product surfaces where clarity at small sizes is needed but a warmer tone is desired. The italicized construction also lends itself to pull quotes, captions, lifestyle branding, and marketing headlines that benefit from motion and friendliness without becoming decorative.
The overall tone is modern and approachable, balancing a crisp sans structure with an easy, conversational slant. Its smooth curves and open shapes create a friendly, low-friction feel suited to everyday reading rather than formal, corporate stiffness.
The design appears intended as a readable, contemporary sans with an inherent slant, aiming to combine everyday legibility with a subtly expressive, forward-moving posture. It prioritizes open shapes, consistent stroke weight, and a calm rhythm to stay versatile across text and display contexts.
Spacing appears comfortable and consistent in running text, and the slant is steady across capitals, lowercase, and figures, producing a coherent forward-leaning rhythm. Round letters like O/C/Q read cleanly, while diagonals (V/W/X/Y) stay sharp without becoming aggressive, supporting a clear but relaxed voice.