Sans Normal Okrid 18 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Morandi' by Monotype; 'Belle Sans' by Park Street Studio; 'Core Sans N', 'Core Sans N SC', and 'Core Sans NR' by S-Core; 'Radiate Sans' by Studio Sun; and 'Helios Antique' by W Type Foundry (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, modern, confident, friendly, clean, robust, clarity, impact, modernity, approachability, versatility, geometric, rounded, open, high legibility, sturdy.
A heavy, geometric sans with broad proportions and smooth, rounded curvature throughout. Strokes are uniform and sturdy, with clear, open apertures and minimal modulation, giving letters a stable, engineered feel. Terminals are mostly straight and cleanly cut, while bowls and counters stay generous, helping the set remain readable at large display sizes and in dense lines of text. Numerals follow the same simplified, solid construction, with round forms that read clearly alongside the uppercase.
Best suited to headlines, identity work, and short to medium-length display copy where its weight and width can carry a strong visual voice. It also works well for signage and packaging that need immediate clarity and a contemporary, friendly impression.
The overall tone is contemporary and straightforward, projecting confidence and clarity without feeling severe. Its rounded geometry adds a friendly, accessible warmth, making it feel approachable while still assertive and professional.
This design appears intended as a versatile, modern workhorse for prominent typography—prioritizing strength, clarity, and smooth geometric consistency. The emphasis on open counters and simple construction suggests an aim for reliable readability paired with a confident display presence.
Uppercase forms feel compact and blocky, while the lowercase maintains a simple, utilitarian rhythm with consistent widths and smooth joins. Curved letters (like C, G, S, and O) emphasize circular construction, and diagonals (A, V, W, X, Y) are bold and stable, reinforcing the font’s strong presence.