Sans Normal Etkog 3 is a very light, normal width, low contrast, italic, normal x-height font.
Keywords: editorial, branding, headlines, packaging, posters, airy, refined, minimal, modern, delicate, elegance, modernity, minimalism, editorial tone, lightness, monoline, hairline, clean, geometric, open.
A hairline, monoline sans with a consistent rightward slant and generous white space. Curves are smooth and near-geometric, with open apertures and lightly rounded joins, while straight strokes stay crisp and even. Proportions feel balanced and contemporary, with a calm rhythm in text and slender counters that keep forms light without becoming brittle.
Best suited to large sizes where its hairline strokes can breathe—editorial headlines, brand marks, beauty/luxury packaging, and refined poster typography. It can work for short text passages in spacious layouts, but will benefit from comfortable sizing and contrast against the background to preserve its fine details.
The overall tone is quiet and refined, with a fashion-forward, editorial elegance. Its thin strokes and italic stance give it a sense of motion and lightness, reading as modern and understated rather than loud or decorative.
Designed to deliver an elegant, contemporary italic sans voice with minimal structure and high visual finesse. The emphasis appears to be on smooth geometry, open readability at display sizes, and a light, stylish texture for modern branding and editorial design.
Round characters (like O/0 and C/G) emphasize clean elliptical construction, while diagonals and terminals remain simple and unembellished. Numerals match the letterforms’ delicacy, keeping a cohesive, minimalist color across mixed alphanumeric settings.