Sans Superellipse Oldur 7 is a bold, very narrow, low contrast, upright, normal x-height font visually similar to 'Neumatic Gothic' and 'Neumatic Gothic Round' by Arkitype, 'Havana Sunset' by Set Sail Studios, and 'Libel Suit' by Typodermic (names referenced only for comparison).
Keywords: headlines, posters, packaging, signage, logos, industrial, condensed, utilitarian, playful, space saving, high impact, modern signage, brand friendly, rounded corners, pill-shaped, monoline, compact, sturdy.
A compact, condensed sans with monoline strokes and corners softened into rounded-rectangle terminals. Curves are built from squarish bowls and superellipse-like rounds, giving letters a tall, upright stance and a clean, blocky silhouette. Apertures stay fairly tight and counters are compact, while joins and curves remain smooth and consistent across the set. Figures follow the same tall, rounded-rectangle logic, producing a cohesive, poster-friendly texture.
This font is well-suited to headlines and short text where a strong vertical rhythm and compact width help fit more characters into limited space. It works especially well for posters, packaging, signage, and bold brand marks that benefit from a robust, rounded-rectangular look.
The overall tone feels pragmatic and industrial, like labeling and signage, but the rounded corners add an approachable, slightly quirky friendliness. Its compressed rhythm reads energetic and assertive, projecting clarity and efficiency without feeling harsh.
The design appears intended to combine space-saving condensed proportions with a friendly, modern-industrial voice. By using rounded-rectangle forms and consistent stroke weight, it aims for high impact and easy recognition in display contexts.
The design leans on straight-sided stems with softened ends, creating a “pill” motif that repeats in verticals, bowls, and punctuation-like dots. Round letters (such as O/Q and lower-case bowls) appear more squared-off than geometric circles, reinforcing the sturdy, engineered character.