Sans Superellipse Asmat 7 is a very light, normal width, monoline, upright, normal x-height font.
Keywords: ui labels, app branding, tech editorial, posters, wayfinding, minimal, futuristic, clean, friendly, techy, modern branding, digital clarity, geometric system, soft minimalism, rounded, geometric, modular, soft-cornered, airy.
This typeface is built from thin, even strokes with rounded terminals and a strong rounded-rectangle (superellipse) construction throughout. Curves feel controlled and geometric rather than calligraphic, with corners consistently softened and bowls tending toward squarish rounds. Proportions are open and airy, with generous inner counters (notably in O, P, R, a, e) and a restrained, streamlined approach to joins and intersections. The lowercase is compact and tidy, while capitals maintain a consistent cap height and a calm, grid-friendly rhythm; figures follow the same rounded-rect logic for a cohesive alphanumeric texture.
It works best at display and interface sizes where its thin strokes and geometric clarity can stay crisp—such as UI labels, dashboards, product branding, and contemporary posters. In editorial settings, it can add a sleek, modern voice to headings, pull quotes, and short passages, especially where a clean, tech-forward tone is desired.
The overall tone is modern and quietly futuristic, conveying a clean, engineered sensibility without feeling harsh. Soft corners and open spacing keep it approachable, making it read as both technical and friendly—well-suited to contemporary digital contexts.
The design appears intended to translate a rounded-rectangle geometry into an ultra-clean sans for modern digital and brand environments. It prioritizes consistency, simplified forms, and a soft-cornered silhouette to achieve a contemporary, systemized look with friendly accessibility.
Distinctive details include a rounded-rect “O/0” family, a simplified, angular-leaning “S,” and a “Q” with a minimal tail that preserves the geometric silhouette. The stroke endings and corner radii are highly consistent, which reinforces a modular, system-like personality across letters and numerals.