Serif Normal Bobar 7 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'Whiskey Sour' by Fenotype, 'Black Strong' by Great Studio, 'Ltt Recoleta' by Latinotype, 'Bogue' and 'Bogue Slab' by Melvastype, and 'Raspberie' by Variatype (names referenced only for comparison).
Keywords: headlines, posters, packaging, editorial, branding, sturdy, friendly, traditional, bookish, hearty, approachability, impact, readability, vintage tone, bracketed, rounded, softened, ball terminals, bulbous.
This is a heavy, oldstyle-leaning serif with compact, rounded interior counters and generously bracketed serifs. Strokes stay fairly even while showing mild thick–thin modulation and soft, ink-trap-like shaping at joins, giving the letters a slightly cushioned silhouette. Terminals are often ball-like or subtly flared, and curves are full and wide, with a broad “O” and sturdy arches in letters like n, m, and h. The lowercase has a moderate x-height with short-to-moderate ascenders and descenders; overall spacing reads open and comfortable at display sizes.
Best suited for headlines and short blocks where its weight and rounded serif detail can be appreciated—editorial titles, posters, packaging, and brand marks that want a traditional yet personable feel. It can also work for large-size introductory text or pull quotes where a sturdy, friendly serif voice is desired.
The tone is warm and traditional, with a confident, approachable heft. Its rounded serifs and softened joins add a friendly, slightly vintage flavor—more inviting than formal—while still feeling grounded and bookish.
The design appears intended to combine conventional serif structure with a heavier, more characterful presence, using rounded bracketing and softened terminals to keep the texture welcoming rather than severe. Its overall construction prioritizes impact and readability, suggesting a focus on display and editorial emphasis.
The numerals are similarly robust and legible, with rounded forms that match the letters. The uppercase shows strong presence and clear, classical construction, while the lowercase maintains a steady rhythm suited to short text and prominent headlines.