Sans Normal Kedaf 13 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'Dikta Neue' by Atasi Studio, 'Branden' by Craft Supply Co, 'Neue Reman Gt' by Propertype, 'Core Sans N SC' by S-Core, and 'Nuno' by Type.p (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, sporty, dynamic, confident, modern, punchy, impact, motion, modernity, clarity, oblique, geometric, rounded, compact, heavyweight.
A slanted, heavy sans with rounded, geometric construction and smooth, low-modulation strokes. Counters are generally open and oval, with broad curves in C/G/O/Q and sturdy verticals that keep the texture dense and even. Terminals are clean and mostly blunt, and the italic angle is consistent across capitals, lowercase, and figures. Proportions lean expansive in the rounds while many straight-sided letters stay compact, creating a lively rhythm that reads assertive at display sizes.
This font works best for short-to-medium display copy where impact and motion are desirable, such as headlines, posters, brand marks, packaging callouts, and event or sports-related graphics. It can also serve for concise UI or navigation labels when ample size and spacing are available.
The overall tone is energetic and forward-moving, combining a contemporary, utilitarian feel with a sporty sense of speed. Its strong weight and steady slant give it a confident, promotional voice suited to attention-grabbing headlines.
The design appears intended to deliver a modern, energetic italic sans for prominent messaging, prioritizing visual momentum and bold clarity over delicate detail. Its rounded geometry and consistent slant aim for a cohesive, high-impact presence across letters and numerals.
The lowercase shows a single-storey “a” and “g,” reinforcing the geometric, contemporary character. Figures are sturdy and clear, with rounded forms that visually match the letterset and maintain a cohesive, high-impact texture.