Sans Normal Igboj 12 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Rooney Sans' by Jan Fromm, 'Corporative Sans Rounded' and 'Sana Sans' by Latinotype, 'Sebino Soft' by Nine Font, and 'Rehn' by moretype (names referenced only for comparison).
Keywords: headlines, branding, packaging, posters, kids content, friendly, playful, approachable, casual, soft, approachability, playfulness, simplicity, high visibility, modern friendly, rounded, chunky, bubbly, smooth, blunt terminals.
A rounded sans with thick, even strokes and heavily softened corners throughout. Forms are built from simple circular and oval geometry, with open counters and short, blunt terminals that keep silhouettes compact and sturdy. The lowercase shows single-storey a and g, a small-shouldered r, and a curved-bottom y, reinforcing an informal, hand-drawn-like rhythm while remaining clean and consistent. Figures are similarly rounded and simple, prioritizing clear shapes over sharp detail.
Well-suited to display use where a friendly, informal voice is needed—such as brand marks, packaging, posters, and social graphics. It also fits educational or children-oriented materials and playful UI moments, especially in short to medium lines where the rounded shapes can carry the message.
The overall tone is warm and upbeat, with a kid-friendly, optimistic feel. Its soft curves and chunky presence read as welcoming and non-technical, lending an easygoing personality to headlines and short statements.
Likely drawn to deliver a soft, approachable sans that stays highly legible while projecting a playful, modern character. The consistent rounding and simplified glyph structures suggest an emphasis on warmth, clarity, and broad visual appeal in display settings.
The design leans on broad curves and minimal sharp joins, creating strong, high-visibility letterforms with a gentle texture. Spacing appears comfortable and the round punctuation and dots (such as on i/j) match the softened construction.