Sans Normal Jogom 3 is a bold, normal width, medium contrast, italic, normal x-height font visually similar to 'FS Blake' by Fontsmith; 'ITC Stone Sans II' by ITC; 'Accia Flare', 'Accia Sans', and 'Diaria Sans Pro' by Mint Type; 'Organic Pro' by Positype; 'Reba Samuels' by Samuelstype; and 'Le Monde Sans Std' by Typofonderie (names referenced only for comparison).
Keywords: headlines, posters, branding, sports graphics, advertising, energetic, sporty, confident, modern, dynamic, emphasis, motion, impact, attention, slanted, heavy, compact, smooth, rounded.
This typeface presents a strong, slanted skeleton with thick, smooth strokes and softly rounded terminals. Curves are generous and slightly condensed in feel, while straight strokes keep a clean, streamlined edge, producing a cohesive forward-leaning rhythm across letters and figures. Counters are relatively tight in the heavier shapes (notably in bowls and numerals), and the overall spacing appears built for punchy, high-contrast word shapes rather than delicate detail.
Best suited to headlines, posters, and brand moments where a strong, fast, modern voice is needed. It works well for sports and event graphics, promotional campaigns, packaging callouts, and short editorial features, especially at medium to large sizes where the bold, slanted rhythm is most effective.
The overall tone is assertive and kinetic, with a distinctly forward-driving stance that reads as contemporary and energetic. It feels like a display italic intended to project motion and confidence, lending a sporty, promotional character to headlines and short statements.
The design appears intended to combine clean, rounded construction with a pronounced forward slant to communicate speed and emphasis. Its heavy strokes and compact interior spaces prioritize impact and readability in attention-grabbing settings rather than quiet, long-form text.
The slant is consistent across uppercase, lowercase, and numerals, helping long lines maintain a continuous directional flow. Uppercase forms are broad and stable, while lowercase adds more curvature and softness, creating an approachable but still forceful texture in paragraph-like samples at large sizes.