Serif Normal Vata 3 is a regular weight, normal width, high contrast, upright, normal x-height font.
Keywords: books, magazines, editorial, headlines, pull quotes, classic, refined, literary, formal, literary tone, print elegance, text clarity, editorial voice, bracketed, hairline, crisp, calligraphic, bookish.
This typeface is a high-contrast serif with sharply tapered hairlines and sturdier main stems, producing a crisp, elegant rhythm on the page. Serifs are bracketed and relatively fine, with pointed terminals and a distinctly calligraphic sense of stroke modulation. Capitals are stately and well-proportioned, while the lowercase shows traditional book-seriff forms (two-storey a and g) and a moderate, readable x-height. Numerals are lining and similarly contrasty, matching the text color and vertical posture of the letters.
It performs well for long-form reading in books and magazines, where its traditional shapes and steady rhythm support comfortable text. The contrast and crisp serifs also make it effective for headlines, pull quotes, and other editorial display moments where a refined voice is desired.
Overall it conveys a classic, editorial tone—polished and literary rather than utilitarian. The pronounced contrast and fine detailing give it a refined, slightly formal character suited to high-quality typography.
The design appears intended as a conventional text serif with elevated contrast and careful detailing, aiming for a timeless, print-oriented feel while maintaining clarity in continuous reading.
Curves are clean and controlled, with narrow joins and delicate internal spaces that stay open in the sample text. The italic is not shown; all samples appear upright.