Script Hidus 1 is a bold, narrow, medium contrast, italic, short x-height font.
Keywords: logos, packaging, posters, social media, quotes, friendly, retro, casual, warm, lively, handwritten polish, brand warmth, display impact, casual elegance, brushy, rounded, bouncy, looping, smooth.
A flowing, right-slanted script with a brush-pen feel and rounded terminals. Strokes show subtle thick–thin modulation and softly tapered endings, with generous curves and frequent entry/exit strokes that encourage connection in words. Letterforms are compact and slightly condensed, with smooth loops in bowls and descenders and a consistent, rhythmic baseline bounce. Capitals are prominent and swashy without becoming overly ornate, while lowercase forms stay tight and legible with simplified joins.
This font works best for short-to-medium display copy where a friendly handwritten voice is desirable—such as branding marks, product packaging, café/restaurant materials, posters, social graphics, and pull quotes. It can also suit headings and subheads when paired with a neutral sans or serif for body text.
The overall tone feels personable and upbeat, like quick but confident handwriting. Its rounded forms and steady rhythm give it a welcoming, informal character that reads as modern-retro rather than formal calligraphy.
The design appears intended to capture a polished brush-script look that is energetic and readable, offering a cohesive connected script for contemporary branding and expressive headlines without relying on excessive flourishes.
In the samples, connections are strong and continuous, producing a cohesive word shape; the heavier downstrokes help maintain clarity at display sizes. Numerals share the same slanted, handwritten construction and rounded curves, keeping a unified texture across mixed text.