Sans Normal Wakej 1 is a regular weight, narrow, medium contrast, upright, short x-height font.
Keywords: headlines, packaging, posters, branding, signage, friendly, retro, informal, approachable, quirky, approachability, retro warmth, distinctive display, compact economy, rounded, soft terminals, humanist, lively, compact.
A compact, rounded sans with humanist construction and subtly modulated strokes. Curves are soft and slightly irregular in a deliberate way, with gently flared or tapered terminals that keep the texture lively rather than rigidly geometric. Proportions are narrow overall with a short x-height, while capitals read tall and clean, producing a slightly top-heavy vertical rhythm. Numerals and punctuation follow the same softened, moderately contrasted drawing, giving text a cohesive, warm color on the page.
Works well for headlines, packaging, posters, and brand touchpoints where a warm, slightly retro sans can add character without becoming decorative. It can also suit short-form editorial callouts and signage where compact width is beneficial and the rounded tone supports an inviting voice.
The tone feels friendly and retro, with a casual, hand-influenced smoothness that avoids both stark modernism and formal stiffness. Its rounded forms and soft endings make it feel approachable and lightly quirky, suited to upbeat messaging.
The design appears intended to blend straightforward sans legibility with a softer, more personable voice through rounded geometry and subtly shaped terminals. It aims to provide a distinctive, friendly texture for display typography while remaining clean enough for general-purpose use in short passages.
The lowercase shows compact counters and a relatively low x-height, which can add elegance at display sizes but may feel tighter in dense small-text settings. The overall rhythm stays even, but the subtle terminal shaping introduces personality that becomes more noticeable as size increases.