Sans Superellipse Asdam 1 is a light, very narrow, low contrast, upright, normal x-height font visually similar to 'FF Good' and 'FF Good Headline' by FontFont (names referenced only for comparison).
Keywords: ui labels, headlines, signage, posters, data tables, minimal, modern, neutral, technical, clean, space saving, modernization, clarity, neutrality, systematic design, monoline, condensed, tall, rounded, geometric.
This typeface is a tall, condensed sans with monoline strokes and softly squared, superelliptical curves. Round letters like O and C read as rounded-rectangle shapes, while straight-sided forms keep a tight, vertical rhythm. Terminals are clean and undecorated, with restrained curves in joins and bowls that preserve an even, streamlined texture in text. The lowercase keeps simple, compact constructions; the single-storey a and g and the straight, narrow stems reinforce a utilitarian, space-efficient silhouette. Figures follow the same narrow proportions with open counters and minimal detailing for consistent color across mixed settings.
It suits space-constrained settings where a compact footprint is valuable, such as UI labels, navigation, and dashboard text. The tall condensed proportions also work well for headlines, posters, and signage where a clean, modern look and strong vertical rhythm are desired.
The overall tone is cool, contemporary, and matter-of-fact. Its condensed geometry and rounded-rectangle curves suggest a modern, interface-minded sensibility—orderly and efficient rather than expressive or decorative.
The design appears intended to provide a streamlined, modern sans optimized for narrow set widths, pairing geometric rigor with softened superelliptical curves for a clean but approachable feel.
The condensed width produces strong vertical emphasis and a tight word shape, while the rounded corners prevent the design from feeling harsh. The ampersand and punctuation follow the same minimal construction, keeping the font’s voice consistent across running text.